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Video campaigns

A video campaign often consists of multiple videos, which serve as unique content for your business. The campaign always has one main video, commercial of bedrijfsfilm, on television or the Internet and generally lasts 1 to 3 minutes. You place this film on a platform where your target audience will sit quietly for your message. 

Creativity, usefulness, and generating interest are the main handles. After all, the goal is to get the videos viewed as often as possible, liked and shared. The development of the concept is therefore one of the most important phases of the production process. Only when all parties are enthusiastic about the concept, we get to work. 


A teaser or call-to-action is meant to pique curiosity in your target audience to draw them to the main video of your campaign. The length of a teaser varies from 10 to 30 seconds. Per social media platform, we think about the right message and form. Each platform has its own requirements, such as in terms of length, size and format of the video. YouTube's is different from Instagram's.


A bumper is a short, catchy commercial of 6 seconds before or in between a video on Youtube. We make the bumper as attractive as possible so that the viewer clicks on it to get to the main film or campaign website, where he can find more information about the product or service.


Format photo to video

Facebook, YouTube and Instagram are different platforms, each with its own image format. Before we start the production, we discuss carefully which channels and advertising forms are suitable for your message and target group. In this way we can take into account the video and photo content of each production component.


Om jouw campagne compleet te maken kunnen wij de content omzetten naar banners. Samen kijken wij naar de mogelijkheden en maken een geschikte HTML5 GDN banner set die je in jouw campagne kan gebruiken. Wij leveren de banner set aan voor bedrijven zoals MediaCom en Strictly Digital, maar ook als je het zelf wil doen en gebruik maakt van google display advertising.


In addition to the shooting day of the video, the same day the photography take place before the campaign. This allows the content we produce to be produced and used as effectively as possible. The photos that are shot can be used directly for your website, social media and corporate identity.


In addition to the photography for the campaign, we can also produce BTS (behind the scenes) of the photo and video shoot, which you can then use on social media. In this way you make your target group extra curious about the project on the one hand, and on the other hand you fill content in your content calendar.


Nikon upgrade to Z Campaign

Commissioned by Nikon, we developed the campaign to upgrade your camera system to the Z system. We handled the entire production process from initial idea to delivery.

Campaign Miele

Commissioned by Miele, we developed a campaign for the opening of a Miele experience center in Amsterdam. We provided the photography and video materials.


Campaign #ikzorg

Commissioned by Bersama Kuat, we created a number of social videos for the #ikzorg campaign to motivate young people to work in culture-specific care.


Cashback campaign Nikon EU

Commissioned by Nikon Europe, we produce CashBack snippets every six months that are used campaign-wide.


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